Platform Economics

Last Updated: July 20, 2025

01.

Revenue Sharing Model

67%
Artist Revenue
Your share as the creative talent - higher than traditional studio representation
33%
IWTLive Partnership
Technology infrastructure, blockchain permanence, marketing amplification, partnerships
02.

What Artist Revenue Covers

Artists Receive 67% For:

  • Digital Asset Creation: Developing original digital content and creative vision
  • Platform Upload: Managing content upload and deployment on IWTLive
  • Quality Assurance: Ensuring high-quality digital assets that meet premium standards
  • Content Curation: Selecting and preparing assets that create meaningful fan experiences
  • Asset Delivery: Providing exclusive, high-value digital collectibles to dedicated supporters
  • Fan Experience: Creating premium digital assets that enhance the live music experience

Revenue Amplification: This creates a system where studio partnership handles all technical complexity and market access whilst artists focus on creative output, resulting in higher revenue than traditional performance income.

03.

Revenue Distribution Scenarios

Scenario 1: Artist-Managed Events

When the artist handles the complete process from creation to sale to fans at live event:

Sale Price: $10.00
IWTLive Partnership (33%): $3.33
Artist Share (67%): $6.67
Venue Share: $0.00 (no venue fees)
100%
Artist receives full 67% share
Deposited to nominated Australian bank account

Scenario 2: Venue-Managed Sales

When the venue manages the sales process to fans:

Sale Price: $10.00
IWTLive Partnership (33%): $3.33
Available for Artist/Venue (67%): $6.67
Split to be negotiated between creator and venue

Negotiated Split Required

The 67% artist/venue share must be divided through direct negotiation between:

  • The content artist/promoter
  • The venue operator

Studio partnership does not set or enforce this split - it's a private commercial arrangement.

04.

Payment Processing

Artist Payments

  • Timing: Next business days after purchase
  • Method: Direct deposit to nominated Australian bank account (BSB + Account Number)
  • Currency: Australian Dollars (AUD)
  • Minimum: No minimum payout threshold

Customer Payment Process

  • Customer Payment: Credit/debit Apple & Google Pay, PayPal through Magic Wallet
  • Processing: Instant payment confirmation and wallet creation
  • Settlement: Daily batch transfers to artist bank accounts
  • Reporting: Detailed transaction reports available in artist dashboard

Venue Payments

Venue payments (when applicable) are processed separately based on the negotiated agreement between artist and venue. The platform facilitates the artist portion only.

05.

What's Included in Platform Fees

Technology Services

  • Arweave blockchain storage
  • Location verification system
  • QR code generation & hosting for backup
  • Magic Wallet integration
  • SMS/MMS confirmations

Platform Operations

  • AI-powered content moderation
  • Payment processing infrastructure
  • Customer support
  • Platform hosting & maintenance
  • Security & compliance
06.

Fee Examples by Price Point

$5 Collectible
Artist: $3.35
Platform: $1.65
$10 Collectible
Artist: $6.70
Platform: $3.30
$15 Collectible
Artist: $10.05
Platform: $4.95
$25 Collectible
Artist: $16.75
Platform: $8.25
07.

Important Notes

  • No Hidden Fees: The 67/33 split is the only platform fee - no additional charges
  • Instant Processing: Fees are calculated and split automatically at point of sale
  • Transparent Reporting: All transactions visible in creator portal
  • Venue Arrangements: Any venue fees are separate negotiations outside the platform
  • Tax Responsibility: Creators responsible for reporting income per Australian tax law